{"id":12005,"date":"2020-09-22T06:23:20","date_gmt":"2020-09-22T10:23:20","guid":{"rendered":"http:\/\/orionscoldfire.com\/?p=12005"},"modified":"2020-09-22T06:23:20","modified_gmt":"2020-09-22T10:23:20","slug":"media-uses-deceptive-headlines-to-get-clicks","status":"publish","type":"post","link":"https:\/\/orionscoldfire.com\/index.php\/2020\/09\/22\/media-uses-deceptive-headlines-to-get-clicks\/","title":{"rendered":"Media Uses Deceptive Headlines to Get Clicks"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>If you see a headline like \u201cWhy the Trump Campaign Has Biden On the Ropes,\u201d on a news aggregation site best to check who wrote it.\u00a0 If it\u2019s a lefty outlet like Newsweek you might find that the real title is, \u201cThe Trump Campaign Believes It Has Biden On the Ropes. Here&#8217;s Why.\u201d\u00a0 And if you bother to read it, you\u2019ll find that the real thesis is the opposite of the original headline that caught your eye.<\/p>\n<p>So, either the aggregator or the publisher is trying to trick you into clicking on their black pill article.\u00a0 I like to look over Real Clear Politics every day to see what\u2019s out there.\u00a0 They\u2019re a news aggregator that is useful because they make a point of balancing articles about 50\/50 between left wing and right-wing sources.\u00a0 But I suspect that their readership is more heavily right leaning, probably 70\/30.\u00a0 So, in order to increase clicks they seem to hide the lefty content as well as they can.<\/p>\n<p>But I\u2019m a wily consumer of the news.\u00a0 If they leave the name of the publisher off the article, I hover my mouse over the link and eventually it reveals the web address and I can tell who wrote it.\u00a0 Since there is so much political content during an election my rule of thumb for finding meaningful content is to look for left leaning writers who have good news for me and right leaning writers who have bad news for me.\u00a0 That eliminates the stuff that is just partisan flag waving on both sides. \u00a0But apparently Real Clear Politics is trying to game things by altering titles.\u00a0 So now, even if I think I\u2019ve found something interesting I have to check the whole IP address to see who it came from and what the actual title is before I click.<\/p>\n<p>I guess I could just read any stuff that sounds interesting but I like to limit any support for places like the NY Times or the Washington Post to a bare minimum just on the principle that not feeding trolls is a good strategy.\u00a0 But even more importantly time is a precious commodity and wasting it reading nonsense is an offense against your own life.\u00a0 Especially since some of these guys at places like the Atlantic will rattle off a 5,000-word screed.\u00a0 That\u2019s 15 \u2013 30 minutes of your life you could have used to do any number of useful and enjoyable tasks.\u00a0 Hell, throwing out the garbage would still be a more constructive and satisfying employment than reading some woke hipster\u2019s take on why Joe Biden should get your vote.<\/p>\n<p>So, if you have run into this problem the appropriate strategy is look at the web address of the link and you can typically tell the publisher and the actual title of the article.\u00a0 But of course, a much better strategy is to go first to Orion\u2019s Cold Fire.\u00a0 The perceptive readers who come here know that we would never try to lure you in with deceptive titles.\u00a0 And the writing and analysis is always top notch.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; If you see a headline like \u201cWhy the Trump Campaign Has Biden On the Ropes,\u201d on a news aggregation site best to check who<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[5],"tags":[139,116],"class_list":["post-12005","post","type-post","status-publish","format-standard","hentry","category-current-events","tag-fake-news","tag-the-msm"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - 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