In the linked article the Financial Times speculates on whether Disney will sell off its television business or ESPN or Hulu or blah, blah, blah.\u00a0 It also wonders about the recent spate of theatrical releases that have underperformed or out right lost money.\u00a0 As it goes through the litany of business divisions that have problems it seems that one option seems to be ignored.\u00a0 Instead of concluding that television or streaming or movies aren’t really the “core” business of Disney maybe they should be looking at why each of these formerly lucrative businesses is suffering.<\/p>\n
In each of these ventures, Disney has attempted to take a winning formula and mangle it by substituting a woke alternative.\u00a0 Star Wars was chloroformed to provide a platform for the “Estrogen = The Force” narrative.\u00a0 Now The Marvel movies will follow suit.\u00a0 Kill off Iron Man and Captain America and substitute Captain Marvel.\u00a0 And finally Indiana Jones is wheeled off to an old age home and Unlikable Girl Jones is brought in.<\/p>\n
And now in the most brilliant example of brand poisoning on record they are openly sabotaging the classic cartoon properties of the 1930’s.\u00a0 Snow White is an empowered girl boss who “don’t need no man” and is too busy with her empire building to fall in love.\u00a0 She’s doesn’t need Prince Charming and for all we know she doesn’t swing that way.<\/p>\n
Honestly, you’ve got to admire a campaign as boldly insane as the Disney reset.\u00a0 One thing they’re responding to is the future status of those movies from the thirties and forties.\u00a0 It’s getting close to the point where their copyright protection ends.\u00a0 Snow White was made in 1937.\u00a0 2037 is in fourteen years.\u00a0 At that point anyone can repackage that movie and sell it.\u00a0 By then Disney may be known as the non-binary children’s entertainment company.\u00a0 Somebody else could have an amusement park where the old fashioned “normal” male and female Disney characters walk around and entertain the kids.\u00a0 Who knows, maybe the amusement parks will be the business that Disney sells off.\u00a0 Maybe someone else will restore the brand with a more family friendly attitude toward these formerly wholesome places.\u00a0 It’s a thought.<\/p>\n
Iger’s vision for Disney is embracing the woke sensibility and make it the their brand.\u00a0\u00a0It’s a bold decision but right now it looks pretty dangerous to the company’s profitability.\u00a0 Whatever they think they know about the future of the children’s entertainment market it looks like most parents still want to bring their kids to see movies where the beautiful girl is saved by the handsome prince from the evil stepmother or the evil witch and they live happily ever after.<\/p>\n
You know, I hope Disney continues down the road they’re on.\u00a0 Killing off the biggest entertainment company in the world may be the only thing that can save that industry.\u00a0 There’s something to be said for being a true believer.<\/p>\n
\nDisney is failing on every front of its business. Movies, television, theme parks, merchandising and especially streaming are all suffering from the woke agenda.https:\/\/t.co\/Nx9wlwKg2k<\/a><\/p>\n
— orionscoldfire (@orionscoldfire) August 9, 2023<\/a><\/p><\/blockquote>\n