Coinbase and Base Camp Have Spawned an Anti-Woke Movement

Hat tip to Vox Day for the link to this article.  Although he thinks this centrist approach is doomed to failure.

Mission Protocol” is the watchword that a number of Silicon Valley companies have adopted to describe their policy of outlawing woke activism from their work day.  These CEO’s aren’t conservatives by any stretch of the imagination but they are capitalists and they’ve identified woke activism as a money loser for their companies.  They’ve seen the activist employees divert energy and focus away from the core functions of their businesses and they want to put a stop to it.  And now that a couple of companies have tried it and succeeded the rest of them are interested and some of them seem to be following suit.

Vox sees it as too little too late but I think it’s hopeful if the mindset in one of the most important and youth-oriented sides of the business world is waking up to the fact that letting mentally ill people run your company is the best way to kill your company.  Imagine if it percolates down to dinosaurs like Coke and Pepsi that they don’t have to let HR run their enterprise based on woke sensibilities and marxist dogma.  Hell, they might even start growing their businesses again!

 

 

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TomD77
2 years ago

It’s only one of thousands of modern head scratchers that there should be controversy concerning the whether main focus of a commercial enterprise should be social justice or creating and selling product. But the all time record for institutional misfocus will forever remain with Obama’s NASA in 2010 when they announced that NASA’s main focus was Muslim outreach. That will be a tough one to top.

Nonetheless, the Biden administration is making a commendable attempt at the Institutional Misfocus Trophy with the recent statements that America’s biggest military threats are American white people and global warming.