The transgender attack on sanity may possibly be the straw that breaks the camel’s back. There are some encouraging signs that people are thoroughly fed up. What’s happening with Bud Light and Target, but especially Bud Light seems to indicate that people may have finally reached the breaking point and are unwilling to just accept another extension of the madness, this time including perpetrating horrible medical practices on children in the name of trans-health.
The boycott of Bud Light is an ongoing and actually strengthening phenomenon. 30% of the sales of this formerly popular beer have disappeared and don’t appear to be returning. By siding with the TikTok “influencer” Dylan Mulvaney a so-called trans-woman they alienated a sizable chunk of their customer base and pointed to an effective way for normal people to push back against corporate support for ideologies and causes that threaten children.
Now the question remains whether the action will have an effect on Bud Light’s parent company Anheuser-Busch. Will it alter their policies or not. And then there is the larger question, will this action provide a spark that ignites a larger action to push back at the whole LGBTQ agenda.
So far there have been a slew of laws passed in red states against transitioning children and other practices that drag children into the LGBTQ world. Governor Ron DeSantis has been very prominent in this legislative movement. And federal judges have moved to block these laws. Eventually the Supreme Court will have to step in and that will be one of the first places where we will see how effective the revolt against the trans-madness will be.
And Donald Trump has taken a first step to nationalize this movement by vowing to get legislation banning medical procedures; puberty blockers and surgeries; that “transition” minors. And this being the beginning of the presidential election season it’s possible that the transgender issue might become the focus issue for the whole election.
Or it might not. And that’s the crux of this essay. When a society no longer protects its children from madness; when in fact, the medical community itself is the source of the threat to children, then that society is doomed. If the population of the United States fails to rally successfully against the forces that threaten to harvest its children as fodder for medical experimentation, then there is absolutely no hope of that society surviving. It will dissolve into an atomized mob of lunatics stumbling along toward the grave. And it will deserve it.
So, I’m extremely interested in what goes on during 2023-2024. I’m convinced that if a successful national or at least local resistance to the transgender agenda doesn’t emerge then we are finished as a society. As I said, if defense of children is no longer a strong enough reflex to rally a people, then that people is as good as dead already.
Alternatively, if there is a successful movement to reject the sexualization of children then I think that something can still be done to save the larger society we live in. I’ve more or less written off the American project. I’ve concentrated my efforts on finding work arounds for surviving in a degraded America. I contend that families that decide to remain in the United States have to take actions to protect their children against the public school system in particular and from the federal government’s influence in general.
But if a larger movement awakens around protecting children from these harmful government influences, then I might be convinced that all hope isn’t lost for this country. So, this is a test case. Let’s see if America passes or fails.

Good post, Photog. “Now the question remains whether the action will have an effect on Bud Light’s parent company Anheuser-Busch. Will it alter their policies or not?” Sadly, we already know the answer and it is “Not”. Just last week, AB sponsored the Toronto Pride Parade which featured grown men exposing themselves to children. https://www.bizpacreview.com/2023/06/27/bud-light-sponsors-raunchy-toronto-pride-parade-that-featured-naked-men-and-thats-not-all-1372286/ AB had plenty of time to pull their sponsorship but they chose not too. They fear the rainbow mafia far more than they fear the rest of us. OK. They’ve made their choice. At first, I was sad to see an old American brand like Budweiser… Read more »
Chemist, I’m still interested to see what happens at the end of the summer when the true scope of the losses weigh in. And I’m hopeful that someone will shepherd the boycott movement to increase its damage. Anheuser Busch and InBev have a greater exposure than just Bud Light. A total ban by conservatives of all their products just might be enough to tank their company. As it is, they are going to have to lay off people and maybe shutter some of their production lines. Sure they can shift from Bud Light to some other fermented product but it’s… Read more »