Welcome to Wallymart

So here I am on the night of the 19^th and in another day and a half my brain child, “The Sniper” will officially go on sale on Amazon.com; that greatest marketplace of the planet Earth.  And I am genuinely fascinated to find out if there really is such a thing as digital marketing.  I’ve hired a professional to pick out “keywords” and select the time and method of placing ads on that tremendous sales site.  And there are other things involving Goodreads and bookbub and discounts and reviews and influencers and heaven knows what else.  But does it work?  Well, I’m about to find out.

We’ve been having snow for the last four days and so, that has kept me busy clearing the driveways.  And with it happening every day most of that effort has been sort of pointless.  Of course, the snowblower is a lot faster than the shoveling I did on the first day.  But it’s just ridiculous in my mind to use it on anything less than three inches of the white stuff.  But clearing it today with the snowblower was almost a peaceful experience.  For once, the wind was absent and so the snow wasn’t blowing back into my face.  I had to go out and get five gallons of gas for my machine and as I drove along, the snow would fall out of the overhanging trees onto the windshield and it was kind of a fun experience as it hit the glass and exploded into dust.  Very pleasant.

In the outside world I hear the anti-ICE psychos in Minnesota have been going, well, psycho!  They’re inflicting their mania on people during church services and supposedly hunting down ICE supporters and assaulting them on the streets.  Well, that’s par for the course with these antifa types.  But there were a couple of YouTube videos of some of these lefties meeting up with the wrong guy.  An ICE supporter was peacefully demonstrating on a Minneapolis street when one of the anti-ICE guys started blasting his bullhorn right in the guy’s ear.  He did this three or four times as the ICE supporter attempted to walk away.  Finally, the ICE supporter had enough and he dropped bullhorn boy with one shot to the face.  Four other lefties went after this ICE supporter but he managed to knock all of them to the ground with fairly professional looking boxing technique.  Sometimes the world just makes things go right, I guess.

Tomorrow, I have a dentist appointment.  So, I won’t be around much until afternoon.  But I’m curious to see if all this book-selling rigamarole starts to coalesce into a manifestation that I can understand.  I mean, what are keywords anyway?  As far as my book would “revenge” be a keyword?  How about “deep state” or “conspiracy?”  I just don’t know how any of this is supposed to work.  I just can’t imagine Bob Heinlein or Isaac Asimov interfacing with influencers and getting involved with something called bookbub.  But we must all march with the times.  And anyway, the proof of the pudding is in the eating and the proof of the marketing is in the sales.  So, if on Thursday I’m buried under in millions of book sales I’ll claim that I never doubted the power of the algorithm and I will swear allegiance to KDP!

If not, I’ll see if they still need a greeter at Wallymart.